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Consumers of internet dating services were long ago labelled as desperate and even social failures.
Using computers and smartphones, users are able to access unmoderated matchmaking from online dating service providers over the internet.Results Are Matching Up With Traditional Dating A 2012 study by the University of Stanford revealed that the strength and quality of relationships initiated online were at par with results from conventional dating.Although the internet has made it easier for people to secure casual encounters, people who are after committed relationships are managing to find them online.It is the second most common way of starting a relationship, according to a study by psychologists at the University of Rochester in the US.It now beats conventional dating methods like pub and bar meetups and is second only to friends and family matchmaking.It focuses less on establishing a common ground before physically seeing each other.
By browsing through profiles with suitable characteristics, users can initiate contact with potential partners.
At the same time, they now have improved access to ICTs.
The combination of globalization, ICTs and the personal, emotional, and intimate have led to the growth of online dating. And while religion-based niche dating sites and chat rooms exist, religion provided a kind of barrier from unconventional ideas including online dating.
Generally, prospective members are required to give personal details like age, location, interests, and hobbies before they can start browsing profiles of potential partners.
On most platforms, users can upload and check other users’ photos.
The recent trends in online dating have also been fuelled by changes to the wider social context which includes a rising consumer culture alongside greater personal independence.